HUG Sydney - The Hubspot User Group for Sydney

Slides from Sydney HubSpot User Group 21 November 2018 Event

Thank you to everyone who attended, it was a wonderful night.

Special thanks to Harry Bown, Cindy Huang, James Gilbert, Tony EadesIan Jacob, Moby SiddiqueJustin Theng for being speakers and expert panel members.

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Topics: Hubspot Sydney, Inbound Marketing Methodology

Slides from Sydney HubSpot User Group 19 September 2018 Event

Thank you to everyone who attended, it was a wonderful night.

Special thanks to Loren Scott, Ian Jacob, Moby Siddique, Dominique Antarakis and Justin Theng for being speakers and expert panel members.

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Topics: Hubspot Sydney, Inbound Marketing Methodology

Sydney HubSpot User Group plans for 19 September 2018

TL;DR

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Topics: Hubspot Sydney

After the Honeymoon - 3 Strategies on How to Maximise Your New Relationship with Hubspot

So you came to the conclusion that your outbound marketing tactics weren't achieving your goals. Maybe your sales were down, KPI’s weren't being met, or most scarily - perhaps your business' growth has just hit the skids. So we applaud you for taking that leap of faith and tying the knot with Hubspot.

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Topics: Inbound Marketing Methodology, Hubspot Sydney

How CTAs can ramp up your business blog’s lead generation success

When it comes to inbound marketing, your blog is by far your most valuable asset. Not only is it a key source for building your brand reputation, but it also holds a ridiculous amount of potential for your lead generation. So what should you be doing, and just as important, what shouldn’t you be doing?

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Topics: Hubspot Sydney

February 2015 HUG Recap: Putting Personalisation Into Action In HubSpot

As inbound marketers, our goal is to serve our audience in the best way possible, and one of the ways we can achieve this is with personalisation. Using the information we have gathered about our contacts, we can deliver relevant, targeted, and individualised content, which improves user experience and significantly increases conversions.

However, a study conducted by Econsultancy and Monetate found that 70% of marketers ‘understand the importance of personalisation, but don’t know how to do it’. Hopefully this statistic has improved since the most recent HUG, but for those of you who need a reminder, here’s a rundown of how to set up automised personalisation in HubSpot.

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Topics: Hubspot Sydney, Personalisation

Learn How Marketing and Sales Alignment Can Boost Lead Customer Conversions

As a marketer, responsible for generating leads, do you ever get frustrated with the sales team for the way in which they follow up, or don’t follow up the leads?

As a sales person, responsible for closing the leads that marketing provide, do you ever get frustrated with the poor quality of the leads, or lack of leads provided?

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Topics: Hubspot Sydney, Sales and Marketing Alignment

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